Instagram Edits topped 7M downloads in first week, a bigger launch than CapCut’s

Instagram changes, Meta newly -made app to create videoHe had a bigger debut than his direct competitor, Bytetendan’s Capcut, once. The new application, which today helps users to create videos for Instagram reel, stories and other social posts, has been taken about 702,900 times on iOS devices during its first two days on the market. This is about 37 times more downloading on iOS than Capcut in its first two days of availability, according to the provider of the App Intelligence service provider Appfigures.

As of Thursday, the changes have increased to 1.2 million ios -Ai references to 5.9 million downloads on Android, a total of 7.1 million. For comparison, Capcut has only been taken over 83.5k times in the first three days on ios -Ui Android. To be fair, Capcut was only available on half of the global markets on launch, but even if its numbers doubled or tripled, the changes would be far ahead.

In the United States alone, the editing was taken over 381,000 times in the first three days, while Capcut was only taken 3,400 times during the US debut. In this direct comparison, the launch of the US -A was 112x Capcut size.

The adoption of editing also led to the application that the application achieved high ranking during its debut, App -Figures, which could help further increase the downloads and increase the competition. These numbers are also a demonstration of how powerful the targets are network effects when it comes to starting new applications that benefit from its wider ecosystem on social networks.

The new Instagram Companion application has reached the number 1 on the American iPhone App Store, including top -notch app and top app and the first day, April 22. Until the second day, she fell to 2nd place on both charts, and then she stayed there, before she fell to number 3 by Friday.

Since the App Store is accompanied by top-notch applications by the number of downloads and speeds of new installations, these are other changes that are currently ranked more than Capcut, which was a total of 14 and number 10 among top applications that are not games in the US APP Store after the first three days on the market.

However, the editing still has a long way to catch for the entire Capcuta user base. The owned application, popular among the creators of Tictok, was launched in April 2020 and has since been taken over to ios and Android 1.22 billion times around the world, excluding China.

For now, there is an editing Received a mixed creative reactionReports the social media marketing advisor, Lia Haberman, in her recent newsletter. Many have praised the simple use of the application, built -in analytics, nature without ads, support for 4K video and export without a water sign. Critics pointed out that changes are still lacking in the features provided by Capcut, including things such as templates and many transitional effects.

Over time, changes could still be caught up to Capcut, but it could also be decided to add a paid layer to the remedy for leaking or entering ads.