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Former Snowflake CMO to drive Starburst’s growth and awareness in data and AI Starburstthe hybrid data lakehouse company for AI, has announced the appointment of marketing veteran Add Luscap as Chief Marketing Officer. Luscap will drive the company’s next phase…
KJ Jacobs joined the Cincinnati ABC affiliate WCPO as the weekday morning traffic anchor He will work alongside the anchor Adrian Whitsett, Christian Skovira and meteorologist Jennifer Ketchmark. He will also provide weekly forecasts for WCPO 9 News. Before joining…
Brand-specific, procurement-driven models eliminate marketing guesswork Cordialthe messaging leader for enterprise marketing teams, announced Cordial Edge™, a first-of-its-kind multimodal AI technology that generates the most relevant and brand-specific models to help enterprise marketing teams to increase purchases and overcome the…
Friday, January. 3 The Cinque is the most watched show in the first weekend of 2025 with more than three million total viewers. The most watched shows on the three networks in particular fell out of primetime as The Lead…
“As is our philosophy, we hire slowly to ensure we get the key hires right and I couldn’t be more confident in this new hire and partnership. Phil’s extensive experience and proven leadership in the data and advertising space make…
Amazon has built a $50 billion advertising business by selling sponsored placements on their website and app. Now, the e-commerce giant wants to do the same for other retailers. Today at CES, Amazon Ads announced a new advertising product called…
Consumers are embracing SMS marketing like never before, with 86% opting in and expectations for immediate and tailored communication. EZ Texting, the leading text marketing platform for businesses of all sizes, has released the 2025 Texting Consumer Behavior Report .…
The revolving door from Omnicom Groupe to Publicis Groupe continues to turn. Matt McNally has left Omnicom to take on the role of global CEO of Publicis Health. The appointment comes two days after Publicis hired Geoff Calabrese from Omnicom…
As part of Utiq’s collaborative business model and industry approach, the goal of obtaining ubiquitous availability of its authentic Audiences UtiqEurope’s fully consented, privacy-compliant, telco-powered first-party adtech company confirms today that it has achieved scaled supply-side integrations with several of…
With a change in the presidential administration comes speculation among advertisers and their lawyers as to what course the new chair of the Federal Trade Commission will chart. But this time, the mavens of the advertising industry can do more…
