Category market analysis

Imagine campaigns that perfectly adjust offers for each auction, targeting the right user at the right time. It is a promise of smart bidding in Google ads. For PPC traders, especially for beginners, smart competition can be felt like a…

Vaša WordPress tema sažima vaš brend i pomaže u pružanju dobrog korisničkog iskustva. Ali ljudi često zaborave na optimizacija za tražilice aspekt toga. WordPress tema koja nije prilagođena SEO-u (ili još gore, napuhana je i spora) može biti prava prepreka…

Google has released its first major update guidance to evaluate the search quality of searching from March. Human assessors use a search assessor Guidelines (PDF link) to assess the quality of the search results. Although these guidelines do not directly…

Voice search increasingly important, and optimizing for voice search is essential for businesses to remain competitive in today’s SEO market. In the USA and Great Britain, 28% of consumers claim to use voice assistants on a daily basis, which is…

The number of marketing jobs is increasing, and many experts are satisfied with their roles. However, fast changes in technology and work environment set new challenges. LinkedIn Marketing Jobs Outlook report offers insight into the changing labor market and career…

Creating content for your audience Includes much more than spraying the right keywords on your website. To truly echo with potential customers and start conversion, you need to understand your audience’s journey and adjust your content to match each phase…

The legal document submitted to the Federal Court officially informs that the Automattic and Matt Mullenweg have added a new MP, a lawyer who has previously represented Metu and Facebook. The new documentation is officially called the appearance notice. There…

Big news from Meta: neitherthe platform that everyone flocked to last summer is officially testing ads. In its announcement today, Threads is launching an image ad test with select brands in the United States and Japan. For now, this is…

Short-form videos are no longer a passing trend – they are here to stay. Short clips on platforms like TikTok, Instagram Reels, and YouTube Shorts have taken over our feeds and continue to thrive on social because of their sharply…

Google’s John Mueller shared his insights on how to approach SEO for AI search in an interview posted on YouTube. The discussion also touched on what SEO should do in 2025 given the reality of what users want. The video…