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Some launch an AI solution for personalized event recommendations, which drive ROI by matching attendees with the most relevant sessions.
Surea leader in event management software, announced the launch of Session Advisor AI, an advanced AI-powered solution that delivers highly personalized recommendations at scale while driving measurable business results. Unlike traditional solutions, Session Advisor AI eliminates the need for event professionals to manually configure complex conditional rules for session suggestions. By leveraging participant profiles, interests and interaction-based behavioral patterns, the solution provides tailored session recommendations that increase session engagement and ensure participants get the most value from their experience. event.
“Session Advisor AI allowed us to significantly elevate the experience of participants. Not only did it get the right participants to the right sessions, but it also introduced them to new sessions, expanding their exposure and fostering more meaningful engagement.” – Global leader in software and professional services.
Unlock rich customization and business impact
The model takes event personalization to the next level by continuously refining its recommendations through advanced AI. It learns not only from each participant’s current and past interactions, but also from the preferences and behaviors of their peers, creating an insight network that drives smarter, more impactful suggestions. This dynamic, AI-driven approach ensures that recommendations evolve over time, becoming increasingly personalized and relevant with each interaction, resulting in increasingly personalized and highly relevant recommendations that enhance the participant experience and amplify impact and overall value of the event.
“Session Advisor AI simplifies decision-making for participants by cutting through redundant session catalogs and displaying the most relevant content,” he said. Peter MiccicheCEO of Certain. “For marketers, it provides invaluable buying signals and insights to optimize engagement, improve lead quality, and drive meaningful following.”
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Drive ROI with Advanced Data Capabilities
Session Advisor AI provides more than personalized recommendations and enhanced participant experiences; allows marketers with robust tools to optimize the results of events:
- By analyzing participant behaviors and preferences, Session Advisor AI discovers key indicators of intent, allowing marketers to act on buying signals in real-time, prioritize high-value projects, and refine follow-up strategies for a greater impact.
- Using advanced event intelligence, the solution identifies groups of attendees with common interests and behaviors, fostering meaningful connections and enhancing networking opportunities that drive deeper engagement.
- Comprehensive real-time analytics provide a clear view of session attendance, engagement levels and ROI, offering actionable insights to refine strategies and maximize event success.
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Effortlessly integrating with websites, session catalogs and email campaigns, Session Advisor AI ensures a seamless brand experience across all marketing channels. Available both as a standalone recommendation solution and for Some customers, it is ready to raise the performance of any event.
Session Advisor AI stands out for its flexibility, scalability and ability to continuously learn and adapt. With intelligent filtering, personalized branding and advanced AI-driven insights, the solution aligns session content with audience needs, creating meaningful experiences that drive business growth.
