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“Seven hours of RedZone football start here.”
That’s how Scott Hanson opened Sunday’s broadcast, with his usual upbeat energy — but this time, with a hint of irony. For what? Because last week (and again this week), the NFL’s RedZone channel — long celebrated for its nonstop, commercial-free blitz of touchdowns and drama — broke its sacred covenant: was advertising.
Naturally, the fans are losing.
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When the issue of December 15 presented ads, a spokesman for the NFL said Terrible announcement it was just a “test”. Hanson too threw out an excuse to claim that the broadcast will remain commercial-free, which, spoiler, it was not. Fans hoped it was a one-off. A hiccup. A blip.
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But then came Sunday. And yes, those ads are back.
For those unfamiliar, NFL RedZone offers a quick and accessible look at every touchdown and pivotal moment across the league, removing the downtime and fluff typical of most game broadcasts. It has gained a dedicated fanbase precisely because it prioritizes constant action.
This is what makes the sudden presence of advertising feel like such a betrayal to its audience. The change, subtle as it may seem, represents a violation of what made RedZone unique. X (formerly known as Twitter) has been flooded with backlash, with fans accusing the NFL of putting profits over the integrity of the service.
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While the NFL has yet to confirm if this is a permanent change, fans shouldn’t hold their breath for a return to commercial-free football.
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