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The funding represents support for the growth of In-Scene Media and Virtual Product Placement across more content types (including professional CTV content) and more access methods (including AI Studio’s SaaS license, as well as a free open access version that is widely accessible).
Rembrandt, the leading innovator in In-Scene Media and Virtual Product Placement technology, has announced that it has resurrected $23 million in Series A funding to expand and fuel the company’s already rapid growth. The round was led by super{set} and includes participation from The Trade Desk and Naver D2SF plus existing investors such as BOLD, L’Oréal’s corporate venture capital fund; Greycroft and others.
This round of funding marks an unprecedented show of support for Rembrand, securing investment from key players across the advertising ecosystem, including advertisers, platforms, media companies and talent agencies. The investment also solidifies Rembrand’s position as the leading company leading the creation and growth of on-stage media and virtual product placement across all video formats, including the connected TV (CTV) market rapidly expanding.
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“We are thrilled to have the support of such a distinguished group of investors,” he said Omar TawakolRembrand CEO and co-founder. “This funding will allow us to accelerate our growth, expand our team, and continue to innovate our technology platform to meet the evolving needs of advertisers and content owners in the broader video market.”
Rembrand’s AI-powered technology seamlessly integrates brands into video content, providing a non-intrusive and engaging advertising experience for viewers. The company’s platform offers a range of benefits for advertisers, including increased brand awareness, improved engagement and access to premium video inventory with longer screen time and additional ways to generate attention using AI tools.
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Tom ChavezCo-Founder and General Partner at super{set} added, “Rembrand is at the forefront of a major shift using AI in advertising, and we’re excited to partner with them as they scale their business and transform the way brands they connect with consumers.”
With the continued growth of CTV and the growing demand for non-intrusive advertising formats, Rembrand is poised for significant expansion. The company’s Series A financing will allow it to capitalize on this market opportunity and solidify its position as the leader in staged media and virtual product placement.
