Spotify takes on YouTube by paying podcasters for video views

Up to 2025, Spotify has paid podcasttors over $ 100 million, a large payment for creators. Spotify first shared that figure with New York times The book’s book, telling the funds have two goals: to give podcasters that a new way to monetize content and forgot two growing two and audienes.

The company announced his new Spotify Partner Project In November 2024, Creators Creators “by the audience” from the ads of ads and first. At the same time, Spotify also has revealed that some subsuits they could watch the “uninterrupted video content from the ads.”

Now, we know how popular podcases you have earned. In a Picture of pictureSpotify said “total gains for participating creatures [increased] 23% month-over-month from January to February, and 29% of the month from the month by the month in March. “

“In the end, Spotify is committed to build a sustainable ecosystems can be only a payment step in that travel. New Contaminory for the future tells in Spotify:

It is sense that Spotify is paid. Always, people are more interested look at their podcasts that are in listenity to them, that has many users graviting toward Youtube rather than Spotify. I am According to the data from Edison Podcast MetricWeekly Podcast’s hazards are more likely to keep podcasts on YouTube (31 percent) that is listening to them on Spotify (27 percent). New York times Also Report the youtube podcasting audience (1 billion) dwarfs ghichy (170 million).

As the Shift Podcasts to Video, Spotify has some way lost their grip on Podcast listeners. However, it’s always host some of the most popular podcastincluding The Joe Rogan experience, What time? With NOAH TRAVORand it The section of comments with Drew causes. I am