Visa and Mastercard unveil AI-powered shopping

Artificial intelligence is not just infiltration into the world of startups. Now, Giants Vis and MasterCard Credit Cards enter AI game. Visa announced on Wednesday ”Intelligent trade“What it says allows Ai” to find and buy. “

AI agents will be able to buy and buy on behalf of the consumer, based on selected preferences.

In a statement, Visa Jack Forestall’s Main Director and Strategy said: “Each consumer sets the boundaries, and Visa helps managing the rest.”

Visa says he collaborates with a mixture of technological giants and startups to develop AI experiences with a purchase that are “more personal, safer and more appropriate.” These companies include anthrop, IBM, Microsoft, Mistral AI, Openi, Confusion, Samsung and Stripe, among others.

The move follows Mastercard’s announcement On Tuesday, AI agents would provide the possibility of buying online for consumers. Mastercard said his new offer of the agent “improve generative AI conversations for people and companies will equally” integrate payments to custom recommendations and insights already provided on the talk platforms.

In the statement, it is said: “This means that for a 30-year-old who has planned a birthday party for soon, she can now talk to the agent Ai to proactively say a selection of clothing and accessories from local boutiques and internet retailers based on settings and forecasts during, and on that basis, on the basis of Purchases, and feedback, and feedback, also.

Mastercard said he would work with Microsoft on new cases of use on “Agentic Commerce”, such as IBM, Braintree and checkout.com at other aspects of shopping with AI drive.

Visa and Mastercard are not the only ones who allow the AI ​​shopping. Earlier this month, Amazon announced the start of testing New AI purchase agentA feature called “Buy for Me”, with a user’s subgroup.Openai, Google and Confusion are also shown a similar agentwith which I can visit the websites and help users buy. Openii said on Monday to be updated Chatgpt searchHis web testing tool in Chatgpt, in order to give users Improved Purchasing Experience on the Network.