What to Know About McDonald’s New CMO Alyssa Buetikofer

Yesterday (January 27, McDonald’s has announced that his main marketing officer (CMO), Hassan, Rates, forwarded. I am

President USA of the Gemant Fast food, Joe Erarler, has posted a message on the company site by advertising the change. The note says Hassan, who drove the marketing at McDonald’s since 2021, resigned shortly after the holidays.

Alyssa buetikofer, CMO of McDonald’s Canada, you will be successful Hassan as CMO, Mustable Feb FEB.

“There is a big comforter knowing my team is not only the head, but alyssa is joining and inspired to lift the mcdonald’s marketing Hassan wrote in a place on LinkedIn. I am

This is what you should know about the new cmo:

Has a heavy lift

Spending in the CMU’s role of the US, Betitikofer will have their work cut for it.

In November, has announced the McDonald that Invest $ 35 million $ 35 in US Marketing-The more than $ 100 million ingion-to help sell After an E. Outbreak Coli Related to their neighborhood onion that started at the end of September.

In their last balances call from October, the company reported that we compareable The sellers of year to the year increased 0.3% Due to what the mark described as a “valued and the actual temple campaigns.” However, fire E. Cleasers erased his stare of its stock for 2024. I am

Also, Betitikofer has many other initiatives in the plate.

For example, to continue marketing their mascots after grimace’s success, opened their first drink and snack-fuced Cosmca warehouse in 2023.

The concept store has been called after its alien character, which appeared in their ads in the taste ’80 years old and first. After attempting the concept with several places through Texas, Brand plan to close three of their larger locations in favor of opening two smaller magazines.