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Journalist
Tanzeel Akhtar
Journalist
Tanzeel Akhtar
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UFC legend Khabib Nurmagomedov is entering a new kind of arena – the world of blockchain tokenization. Mavryk Network, the layer-1 blockchain powering the tokenization of $10 billion in real-world assets (RWAs), has announced that Khabib’s global franchise will be tokenized on the Mavryk blockchain.
The initiative is part of a multi-billion dollar deal between Khabib Nurmagomedov and MultiBank Group, which marks one of the most ambitious real-world asset integrations in the fitness industry to date.
The project aims to tokenize Khabib Gyms worldwide, turning them into tradable onchain assets. Once launched, investors will be able to purchase part of the fractional ownership MultiBank.io’s RWA platform, powered by Mavryk’s suite of tokenization tools.
Mavryk and MultiBank bring RWA Mainstream
“With most of the hype around RWA, it’s up to builders to provide the right infrastructure for these assets to really scale to their potential and become mainstream,” said Alex Davis, founder of Mavryk. “This partnership shows what’s possible when real assets meet real infrastructure.”
Combining MultiBank Group’s deep financial expertise and regulatory history with Mavryk’s RWA decentralized blockchain, the partnership establishes a transparent, comprehensive and secure environment for investors and institutions.
Tokenized versions of Khabib Gyms will be listed on MultiBank.io, allowing both primary issuance and secondary trading of fractional assets. Verified investors will get seamless access to a regulated market designed to integrate the best of traditional finance (TradFi) with the transparency and liquidity driven by DeFi.
Fan ownership and performance participation
Khabib’s supporters and investors will be able to directly participate in the growth of his fitness brand. Token holders earn a share of the annual performance derived from gym operations, with all transactions and ownership records verifiable on Mavryk’s blockchain.
The onchain model of shared ownership turns fans into stakeholders, aligning financial incentives with brand loyalty. Also show how tokenization it can democratize access to traditionally illiquid assets such as privately owned businesses, sports facilities and franchises.
Expanding a Multi-Billion-Dollar Tokenization Vision
The Khabib Gym initiative extends Mavryk’s broader partnership with MultiBank, which already includes the tokenization of more $10 billion in UAE real estate through MAG Lifestyle Development – with luxury properties such as The Ritz-Carlton Residences and Keturah Reserve.
By investing in Mavryk and its native $MVRK token, MultiBank gains strategic access to the blockchain infrastructure it sees as essential to scaling its global tokenization path.
The partnership reflects a growing industry shift: bringing regulated and profitable real assets into the chain to create accessible investment opportunities without borders.
With the tokenization of Khabib’s gym network, Mavryk and MultiBank are not only uniting sports and finance – they are demonstrating how blockchain technology can redefine global asset ownership, fan engagement, and capital formation in the real world.
